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February 10, 2010 at 9am to February 12, 2010 at 3pm – Boca Raton Resort, The Waldorf Astoria Collection
As an executive in the profession you need a learning environment that provides inspiration, solutions and business connections that foster professional achievements. The CEO Summit is designed with…
Organized by Kristina Labrecque | Type: conference
February 11, 2010 from 12pm to 6pm – The Science Museum, Exhibition Rd, South Kensington, London, UK SW7 2DD
3 next-generation research companies - OTX, BrainJuicer & Communispace - will again co-host another FastForward event on 2/11 in London @ the fab Science Museum. This interactive sharing event wi…
Organized by Tom Harbeck | Type: invitation, only
February 24, 2010 at 1pm to February 25, 2010 at 3pm – JW Marriott
CASRO's third Panel Conference will feature research by expert presenters on such topics as: • Sample Blending • Survey Routers • Respondent Identification Technologies • Managed Research Communitie…
Organized by Art Flanagan | Type: conference
February 28, 2010 to March 2, 2010 – W New York Hotel
The Global Healthcare sector has historically been fairly resilient to recessions, but it is not ‘recession proof’. The long-term prospects for the sector are good, as strong growth in emerging marke…
Organized by Anna Alu | Type: bi-annual, global, healthcare, event
March 3, 2010 at 8pm to March 4, 2010 at 12am – Rio Hotel
As always, the STS cocktail party will be held at the Rio Hotel & Casino, this time in one of the exclusive 8,000 square-foot Palazzo Suites on Wednesday, March 3rd, from 8:30 PM to Midnight. Co…
Organized by Scientific Telephone Samples | Type: sts, cocktail, party, mra, tri-chapter, conference
April 25, 2010 to April 27, 2010 – Bangkok
There is a widespread sense that we have talked for 20 years about Asia as representing the future. Now the global economy has positioned Asia as a driving force of the world economic recovery. Asia…
Organized by Anna Alu | Type: annual, asia, pacific, market-research, conference, and, exhibition
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Started by Eric Bell - MRGA Founder in Industry News & White Papers Jan 21.
Started by Steve Gittelman in Industry News & White Papers. Last reply by Steve Gittelman Jan 21.
Started by Eric Bell - MRGA Founder in Industry News & White Papers Nov. 25, 2009.
Started by Tom Harbeck in Industry News & White Papers Jul. 15, 2009.
Started by Michael Wiesenfeld in CAWI Updates (Online) Aug. 18, 2009.
The car company's image meltdown began on Jan. 21 when it announced a global recall of certain models because of accelerator problems. At the time, the company did little PR damage control while the news media and consumers online set off safety alarms. And that was just the start. Few think Toyota is irreparably damaged, but now the question is, when will Toyota regain the upper hand?
If you're a marketer who has steered clear of Twitter, your (non)strategy may be paying off! It's possible that this Twitter thing may just take care of itself.
The big social network sites, like Facebook, Twitter, and LinkedIn, have outgrown their roots and are trying to appeal to the mass general public. Based on sign-ups it appears that they are attracting many, many people, but are prospects responding to the advertising that's being placed?
"The click is a great metric to capture direct experience, but when we think about branding, the opportunity is to look at the key behavior," says Pam Horan, president of nonprofit Online Publishers Association, which represents online content providers. She cites three common CMO mistakes in this short video interview.
Slide show: Ad experts, including CMOs Jeffrey Hayzlett, Elisabeth Vanzura, and Russ Kelin, choose their top five picks and pans from Sunday night's extravaganza. From E*Trade's talking babies to Dr. Pepper's ''Kiss of death," here's what they did or didn't like about the TV commercials.
Nielsen found that simultaneous users were most engaged in general interest, e-mail, and online social networks. Sports sites, which might be more directly associated with the game itself, were visited by 18% of simultaneous users.
Finding in RSW/US's latest study, "A Client's Perspective on Agencies," mirrored that of a September RSW/US report, which illustrated a disconnect between how clients and agencies view their skills in social media.
The price for the service is hovering just under $200 million, several sources said, with one bid higher.
Data from lucid marketing and Lisa Finn shows that most mom Facebook users feel neutral about ads on Facebook, though are much more receptive to marketing in general, however—at least when done on their terms.
The question is whether the presence of Bing's results in Facebook will have an impact on the way they use search to look for other things on the Web.
© 2010 Created by Eric Bell - MRGA Founder